Operator-led GTM and sales execution for founder-led teams and revenue leaders who need the number to happen in the week, not just on paper.

When the number is harder to trust than it should be, this is who you call.

Closing Foundry exists for the moment when deals look later than they are, forecasts become a debate, and the founder or CRO gets pulled back into the detail.

We built the business around a simple idea: good teams miss the number for avoidable reasons. The job is to find the real constraint, hard-wire the fix, and install a rhythm that holds in the week.

That is why we work operator to operator. The people here have carried numbers, rebuilt pipelines, opened markets, fixed forecast discipline, and helped teams move from founder-led selling to repeatable revenue.

Operator-led GTM and sales execution for founder-led teams and revenue leaders who need the number to hold up in the week, not just on paper.

What it means to work with Closing Foundry

This is not a bench of names. It is a working model built around the problem, the stage, and the people needed to fix it.
  • One lead operator owns the work.

  • We bring in bench specialists when they materially change the outcome, not to make the team look bigger.

  • We work remotely by default and in person when it matters.

  • You get practical outputs: blueprint, stage architecture, scorecards, workflow, coaching tools, and a weekly operating cadence.

  • No theatre. No junior hand-off. No deck that never gets used.

Ownership

Lead operator owns the work

    Impact Focus

    Bench specialists only where they change the outcome

      Remote-First

      Remote-first, in person when it matters

        Practical Outputs

        Practical outputs that get used in the week

          Featured operators

          Meet the operators most likely to lead or shape the work.

          Charles Talbot
          Co-Founder & Managing Partner
          Charles works with founder-led teams on the shift from founder heroics to a repeatable sales motion. His focus is stage exits, qualification, deal control, guided selling and the operating rhythm behind forecast accuracy.
          Douglas Mancini
          Operating Partner
          Douglas is an enterprise GTM turnaround operator. He rebuilds teams, installs pipeline-to-forecast rigour and helps leaders win must-win deals across the UKI and EMEA.
          Russell Palmer
          Operating Partner
          Russell helps SaaS teams build clear roles, repeatable process and forecast discipline. He is strongest where growth exists, but the board still does not fully trust the number.
          ‍Laurie Mascott
          Operating Partner
          Laurie helps start-ups and scale-ups build the first repeatable motion and scale it into new markets. He brings player-coach leadership, strong pipeline discipline and practical experience across EMEA, USA and APAC.

          The wider operator bench

          Beyond the featured operators, Closing Foundry draws on a wider bench across US GTM, marketing, CS, services, fintech, enterprise sales and market expansion.We do not put everyone on every engagement. We build around the problem, the stage, and what the team actually needs.

          Maria Scheifler
          US Operating Partner
          Marketing / GTM cadence
          James Varga
          Co-Founder & Managing Partner
          Fintech & Open Banking Expert
          Erlend Asker
          Operating Partner
          Services / CS / margin
          Marc Sabatini
          US Operating Partner
          US CRO / market entry
          Joao Pedro Moniz Barreto
          Operating Partner
          Enterprise scale-up / SI motion
          Andy Reid
          Operating Partner
          Fintech / payments / turnaround

          How we work

          Closing OS — Design → Enable → Run

          Design

          Find the real constraint, define what good looks like, and leave with a GTM blueprint and 90-day plan.

          Enable

          Turn the fix into repeatable behaviour with playbooks, stage gates, workflow, and coaching tools that fit how the team actually sells.

          Run

          Operate the cadence with you through pipeline reviews, deal inspection, live coaching, and forecast discipline until it becomes the norm.

          Why teams trust the work

          We landed our first enterprise deal in eleven weeks. Now every deal runs on a repeatable process, not crossed fingers.”

          James Fell
          Founder & CEO, Credit Canary

          “With a turn by turn system in HubSpot, we’re executing at a new level. Win rates are up, forecasts are reliable and we’ve got a clear path to the next revenue ceiling.”

          Callum Murray
          CEO, Amiqus

          Rebuilt a large-enterprise sales team and installed pipeline-to-forecast rigour, delivering 85% forecast accuracy, a 60% lift in pipeline generation, a 60% higher close rate, and 70% YoY growth.

          Douglas Mancini
          Operating Partner

          How we show up

          The values matter most when they change how the work is done.

          Open

          Call it straight. Data over dogma.

          Immediate

          Work that changes next week, not next quarter.

          Pioneering

          Workflow, scorecards and cadence, not shelfware.

          Together

          One team with founders, revenue leaders and your operators.

          What should I do next?

          If the number is harder to trust than it should be, start with the route that matches the problem.

          Book a Revenue Execution Workshop if you want a live operator view on where to look first.

          Start with 5 Days to Scale if you already know the team needs a structured diagnosis and a 90-day plan.