Know These 4 Things to Close Deals Faster
If you’re engaged in a deal but can’t answer these 4 questions, you're at risk of losing it:
What is their capacity to buy?
What level of management cares about solving the problem your tech addresses?
Which executives have their compensation tied to fixing this problem?
What evidence shows they make decisions quickly?
Hack: Walk away from deals if:
They can’t buy your tech at scale (e.g., you sell by the seat, and they only need 5).
There’s no conversation happening about the problem your solution solves.
There aren’t leaders personally invested in the outcome you can deliver.
They have a slow or status quo decision-making culture.
Knowing these factors early in the deal can save time and help you focus on deals that are likely to close.